NTO (NFT Token Offering) is a new trend which is likely to become a common thing and be firmly positioned in the crypto world soon. It is a distribution of NFTs backed by tokens, which are already traded on exchanges. These assets are designed for their successful resale in the secondary market. And there are several reasons for this.
One of the main arguments in favor of becoming an owner of the NTO collection items is that there will be a great interest on the secondary market from users who want to receive these NFTs with tokens at a very attractive price and resell them on exchanges. Therefore, the closer tokens' unlock, the better can be a chance of making profitable trades in the secondary market.
Moreover, if the NTO provides unique NFTs, it brings additional value. It can be in the form of exclusive digital objects with customized characteristics or released in a very limited number. The more unique NFTs (or even fully personalized) become, the more expensive they are and highly prized among buyers of rare items.
Additionally, there can be special privileges for first owners. A certain share of profit or royalty for reselling makes deals with minted NFTs a lot more attractive.
And last but not least, NFTs have lots of perks and bonuses which are provided by the company that launches the NTO. It can be money prizes, or company’s physical products, or different conditions for the tokens inside. These prizes are also distributed randomly, so every user has a chance to get more than only NFTs and tokens.
Thus, the potential secondary market for NTO collections is really huge because everyone may find something attractive in every item – from characters themselves to perks and bonuses. It is definitely a win-win story – both for the first owner and for buyers on the secondary market.